📍 Gtech Community Stadium, Brentford
Play on the Pitch
Most corporate partnerships are just stickers on a stadium wall. Ours? It's a bit more 'boots on the ground.'
Every year we take our dealership partners and some members of the team to Brentford FC to swap the meeting rooms for the pitch.
They weren't just there to watch — they were there to play under the floodlights. Full kits on, 11-a-side, with the kind of friendly competition that usually ends in a few bruised shins and a lot of laughs. Most notably the post-match hospitality in the Dugout to analyse the highlights (and the misses).
Brentford FC is famous for their data-driven scouting model. They find the hidden gems others miss. As we ran out there, we couldn't help but wonder — did the Bees' scouts see anything they liked in the Cazoo lineup?